One of my projects this autumn was to design a t-shirt in cooperation with Kellogg's Special K to raise money for breast cancer research. The t-shirt is finished now and from today you can get it here or at NK department store in Stockholm. I hope you like it and want to support the fight against cancer! All proceeds goes to Cancerfonden's breast cancer research.
My thought behind the design was to make something that I would want to wear, something far from the Pink Ribbon logo, with a more edgy feeling. I wanted the message of the design to be clear if you know about the campaign, but I didn't want something that says "boobs" or "cancer" in a very obvious way if you know what I mean... So this is the result: